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This is a family friendly E-bike focused no-drop ride and while it will be an E-bike pace, all bikes and ride levels are welcome.

Lights, holiday attire, and bike decorations are highly encouraged and Cognition will be giving out a prize to the best decorated bike.

We have a number of Haul ST and Haul LT models to demo, with options for kids** to ride on the back! Please RSVP in Event Brite and then contact the Cognition team to reserve your Haul!

**There is a 40lb weight limit for child seats.

NOTE: RSVP'ing does not guarantee you a demo. You MUST email or text Cognition and reserve ahead of time. Thank you.

E-mail info-cognitioncyclery@specialized.com or text (650) 393-5031 to reserve your demo today!

To participate in this ride, please sign our Ride Waiver ---> HERE

Beginners welcome! Staff will be here to help show you how to ride our Globe E-bikes and basic urban bike etiquette.

Helmets are required for all riders and we have limited loaners for families borrowing Hauls, and only a few child sized helmets to loan out.

Cognition will be supplying hot drinks and sweet treats after the ride!

Route will be posted on Strava one week in advance.